Why do you want to run a postcard campaign - Part 2

Hello Everyone.
Sorry for such an unwanted break. I was very ill and doctor prescribed me complete bed rest. And my wife took the laptop away. (Lol. I also needed a break.) Now I am fit and fine and back to blogging with my everyday job.
In my last post (Why do you want to run a […]

Brochure for an antique shop - part 2

In my last post [Brochure for an antique shop - part 1] I was discussing about designing a brochure for an antique shop where I suggested the lady to print a detailed road map with important locations marked on it.
However I was worried about a few things – why would hotels agree to distribute […]

Brochure for an antique shop - part 1

Sorry guys, I had been very busy these days with a new client. She runs an antique shop in a holiday location. She wanted to design some brochures for the visitors.
Her primary idea was to make a gorgeous brochure with some product details – just like an average brochure. Her target audience was mainly […]

What is an e-brochure

What is a Brochure?
A piece of paper with detailed or not so detailed product information that is sent to prospective clients via postal service or hand to hand. Isn’t it?
Perhaps it is time we should rethink about the whole concept.
AFIT has come up with an e-brochure to provide a more High-Tech refined look [PDF File]. […]

Simeon has promised me a special Christmas gift

The season is closing by – the fun time is knocking at the doors. A lot of business houses are trying to reap the maximum possible benefit from this season. All the shops are getting themselves ready for the big event – Christmas and New Year.
And all the printing houses are getting too busy. Most […]

Brochure Designing - content vs design

For some unknown reason, I am always very interested in brochure designing. It always seems to me that we are yet to explore all the potentials of using brochures as an effective marketing tool.
Good brochure designing is not simply about giving more content – like al other communication medium, placement of the content […]

Basic Brochure Designing Tips

Yesterday, I was discussing different aspects of Brochure Printing and publishing with Jones (a friend of mine). I thought it would help a lot of people and here I am writing a post on Brochure Designing. I assume that you have done enough research on your target market.

Tips on Brochure Designing:
Use Images: Do […]